G.I. Joe creator introduces new additions to Almighty Heroes. When Don Levine created the Original G.I. Joe in 1963, he revolutionized the world of boys’ toys and changed the face of the toy industry forever. With more than $5 billion in worldwide sales, G.I. Joe remains one of the most treasured and collectible action figures in the world. Last year, Levine introduced a new line of action figures called Almighty Heroes, specifically targeted to the Christian marketplace. Continuing on the success of the toy line, this year Almighty Heroes is releasing new action figures: Joshua the Warrior and Joseph, each with their own four-color Bible storybook. In addition to the redesigned Samson muscle suit dress-up for boys, Almighty Heroes is introducing a Queen Esther Dress-Up suit for girls. Another new item to the line is a Goliath blow up bop-bag.I just looked these up on Christianbook.com, and here are pictures of some of the figures. See if you can guess who they are.
Wednesday, July 02, 2008
Yo, Joe! Er, Joseph!
I'm a child of the '80s, and I grew up during that first generation of deregulated kids' TV that had shows based on toys and product lines like Transformers, G.I. Joe, Strawberry Shortcake, Rainbow Brite and all the rest. Well, I just saw the following item in a Christian retail industry e-newsletter: